Hybrid Hospitality & Residential Solution
Discovery Workshop & Mobile App Designs
(This app has not yet been deployed)
The Overview
Menin Hospitality wanted to explore a mobile app solution to match their luxury brand and experience.
Our customer is opening its new property in Miami at the beginning of 2023. They want to create a hospitality and residential experience for the people who own on their property and travelers staying on the property. The luxury building features high-end furnished condos, hotels, and commercial office space. The property will cultivate a place of comfort, ease, and inspiration and encourage you to to be yourself, stay and own on your terms, and live like a local. There will be luxuries and services of a hotel at your fingertips with the freedom of home-sharing your Miami condo as desired.
We held seven virtual discovery sessions with the hospitality team based in Miami, Florida. The goals of the discovery sessions were to discuss business goals, key information to help solidify feature priorities, define design direction, and identify technical considerations. In result, a targeted plan will be created for implementing a mobile app experience.
The activities and UX methodologies allowed their team to work through challenging questions to address potential roadblocks and identify viable solutions critical to the project’s success.
Discovery Scope
Tools
Challenges
Smart key access to rooms and building amenities
Seamless front desk support through the app
Parking/valet constraints
It will be critical to ensure users can efficiently resolve issues that arise
Goals
Creating a new stream of revenue through the app
Give control and convenience to guests and residents
Highlight property features within the app
Improve operational inefficiencies
Create a personalized & delightful experience for users
Limit amount of times users leave the app
Activities
Activities were facilitated remotely allowing all stake holders to participate.
Primary Archetypes
We explored three primary archetypes during the discovery workshop: The Condo Owner, The Condo Tenant & Hotel Guest, and The Office Tenant.
Secondary archetypes involve visitors and locals, restaurant guests, event and banquet attendees and social club members and guests.
MVP Features
Moodboard
Design Deliverables
The creation of the moodboard allowed me to collect inspiration for the new project, get to know their brand and sketch out some pattern ideas to potentially incorporate into future designs. It was a segue between initial thoughts when approaching their brand and the first draft of the project.
Primary User Flow
Condo Owner, Condo Tennant, Hot
Visual Design
This Hospitality and Residential solution uses Phunware’s Industry Solution that has been productized. All design components used are from the Phunware Design System. The Phunware Design System allows designers to customize and configure visual design and layouts for each customer with theming. The theming within our components allows designers to swap typography and brand colors giving each customer a custom experience.
Thanks for your time!